Quick Overview
- Audience: SMB owners, IT leaders, and operators evaluating seasonal security-tool purchases
- Intent type: Buyer guide and deal-validation framework
- Last fact-check: 2026-02-16
- Primary sources reviewed: Vendor offer pages, pricing pages, and product documentation
Key Takeaway
Use Black Friday to close real control gaps, not to collect extra subscriptions. Validate renewal pricing, implementation effort, and control ownership before purchasing.
Map control gaps before shopping
Define which controls are missing now (identity, endpoint, email, network, recovery) and which teams will own implementation.
Validate deal structure and renewals
Compare first-year promotional pricing against renewal terms, minimum-seat requirements, and contract conditions.
Pilot the stack before broad rollout
Test operational fit with one representative team before organization-wide activation.
Track value over 90 days
Review adoption, false positives, support load, and incident-reduction outcomes after deployment.
Black Friday can be a useful procurement window for security tooling, but only when buying decisions follow operational requirements and not discount headlines alone.
This guide uses a historical 2025 offer snapshot as a practical reference and focuses on what to validate before committing budget in the 2026 season.
Quick Navigation
- VPN Services (4 deals - Save 28% to 83%)
- Password Managers (2 deals - Save 30% to 36%)
- Endpoint Protection (1 deal - Save 30%)
- Cloud Storage (1 deal - Lifetime + up to 37% OFF)
- Web Hosting (1 deal - Save up to 77%)
- How to Choose
VPN Services: Protect Your Privacy Online
What is a VPN and Why Do You Need One?
A VPN (Virtual Private Network) creates a secure, encrypted tunnel for your internet traffic. Think of it like sending your mail in a locked box instead of a postcard that anyone can read.
You need a VPN if you:
- Work remotely and access company systems
- Use public Wi-Fi at coffee shops or airports
- Want to keep your browsing private from your ISP
- Travel internationally and need secure access to your accounts
- Care about online privacy and security
🏆 Best Deal: Private Internet Access (PIA) - 83% OFF
Regular Price: $11.95/month
Black Friday Price: $1.98/month
Plan: 3 Years + 4 Months Free (28 months total)
Total Savings: $279 over the deal period
What makes PIA special:
- Unlimited devices - Protect your phone, laptop, tablet, and more with one subscription
- 30,000+ servers in 91 countries - The largest network available
- 100% open-source - Full transparency, anyone can audit the code
- No-logs policy proven in court - Your privacy is legally protected
- 10+ years trusted - Industry leader since 2010
- MACE feature - Blocks ads, trackers, and malware
- 10Gbps servers - Maximum speed performance
Best for: Families, small businesses, or anyone who wants the best value and needs to protect multiple devices.
Planning note: Unlimited-device licensing can reduce policy drift for households and small teams managing mixed personal/work devices.
Runner-Up: NordVPN - 77% OFF + 3 Extra Months
Regular Price: $12.99/month
Black Friday Price: $2.99/month
Plan: 2 Years + 3 Months Free
What makes NordVPN special:
- Threat Protection - Blocks malware, ads, and trackers automatically
- 7,000+ servers in 118 countries
- NordLynx protocol - Built on WireGuard for maximum speed
- User-friendly apps - Easiest to use for beginners
- 10 simultaneous connections
Best for: Users who want the best balance of speed, security, and ease of use.
Privacy Champion: Proton VPN - 75% OFF
Regular Price: $9.99/month
Black Friday Price: $2.49/month
Plan: 24 Months (2 Years)
What makes Proton VPN special:
- Swiss privacy laws - Based in Switzerland with strongest privacy protections
- Open-source and audited - Independently verified security
- 15,000+ servers in 120+ countries
- VPN Accelerator - Up to 400% faster speeds
- From the Proton team - Same company behind Proton Mail (100M+ users)
- 10 devices per subscription
Best for: Privacy-conscious users, journalists, legal professionals, or anyone who needs maximum privacy protection.
Business VPN: NordLayer - 28% OFF
Regular Price: $11/user/month
Black Friday Price: $7.92/user/month
Promo Code: NL-BLACK28
What makes NordLayer special:
- Zero Trust security - Enterprise-grade protection
- Cloud Firewall - Advanced network security
- Site-to-site connectivity - Connect multiple office locations
- HIPAA compliant - Perfect for healthcare businesses
- Deploy in 10 minutes - Fast setup
Best for: Small to medium businesses that need professional-grade network security with centralized management.
Password Managers: Stop Reusing Passwords
What is a Password Manager and Why Do You Need One?
A password manager securely stores all your passwords in an encrypted vault, so you only need to remember one master password. It also generates strong, unique passwords for every account.
You need a password manager if you:
- Reuse the same password across multiple sites (dangerous!)
- Have trouble remembering passwords
- Want to improve your security posture
- Need to share passwords securely with your team
- Run a business and need employee password management
Best Deal: Proton Pass Professional - 36% OFF
Regular Price: $6.99/user/month
Black Friday Price: $4.49/user/month
Minimum: 3 users (yearly plan)
What makes Proton Pass special:
- Built-in 2FA authenticator - No need for separate authenticator app
- Hide My Email aliases - Create unlimited email aliases
- Dark web monitoring - Alerts if your data is compromised
- End-to-end encrypted - Zero-knowledge architecture
- SSO & SCIM support - Enterprise features included
- From Proton - Trusted by 100M+ accounts worldwide
Best for: Small teams (3+ users) who want premium features, privacy-first design, and built-in 2FA.
Business Standard: NordPass Business - 30% OFF
Regular Price: $5.13/user/month
Black Friday Price: $3.59/user/month
Plan: 1 or 2-year subscription
Promo Code: BLACKB2B-30
What makes NordPass special:
- XChaCha20 encryption - Next-generation security
- Built-in authenticator - 2FA included
- Biometric login - Face ID and fingerprint support
- Breach monitoring - Continuous security scanning
- Emergency access - Designate trusted contacts
Best for: Businesses of any size looking for reliable, affordable password management with strong security.
Endpoint Protection: Defend Your Devices
What is Endpoint Protection?
Endpoint protection is comprehensive security software that protects your computers and devices from viruses, malware, ransomware, and other cyber threats. It's like having a security guard for each device.
Bitdefender GravityZone Small Business - 30% OFF
Regular Price: $30/device/year
Black Friday Price: $21/device/year
What makes Bitdefender special:
- Scalable protection - Covers 1-100 devices
- AI scam detection - Blocks phishing and scam attempts
- Unlimited VPN - Built-in VPN for all devices
- Email protection - Scans attachments and links
- Enterprise-level security - Same protection used by large corporations
- Centralized management - Control all devices from one dashboard
Best for: Small businesses (1-100 devices) that need professional-grade protection with centralized management.
Planning note: Bundled endpoint + VPN value is strongest when your team will use centralized policy and reporting, not only standalone malware scans.
Cloud Storage: Lifetime Deals
What is Cloud Storage and Why Go Lifetime?
Cloud storage lets you store files online and access them from anywhere. A lifetime deal means you pay once and own it forever - no monthly fees ever again.
pCloud Lifetime - Up to 37% OFF
Premium 500GB Lifetime:
- Regular: $299
- Black Friday: $199 (33% OFF)
Premium Plus 2TB Lifetime:
- Regular: $599
- Black Friday: $399 (33% OFF)
Ultra 10TB Lifetime:
- Regular: $1,890
- Black Friday: $1,190 (37% OFF)
What makes pCloud special:
- Pay once, use forever - No monthly subscriptions
- Swiss-based security - Strong privacy protections
- Client-side encryption (add-on) - Zero-knowledge security
- 5 device sync - Access from anywhere
- File versioning - Restore previous versions
- Trusted by 22M+ users - Proven reliability
Best for: Anyone tired of monthly subscription fees who wants reliable, secure cloud storage for life.
Planning note: Lifetime storage offers can reduce long-term subscription spend, but teams should validate export paths, encryption controls, and account-recovery processes.
Web Hosting: For Your Business
What is Managed Hosting?
Managed hosting means the hosting company handles all the technical stuff (updates, security, backups) so you can focus on your business. It's like having an IT team without hiring one.
Liquid Web - Up to 77% OFF
WordPress/WooCommerce Hosting:
- Starting at $4/month (50% OFF)
Managed VPS Hosting:
- Regular: $66/month
- Black Friday: $15.18/month (77% OFF) 🏆
Dedicated Servers:
- Starting at $22/month (75% OFF)
What makes Liquid Web special:
- 24/7 expert support - Real humans, not bots (5.0/5.0 rated)
- Free migration - They move your site for you with dedicated specialists
- HIPAA-ready hosting - For healthcare businesses
- 27+ years trusted - Industry leader since 1997
- 180,000+ customers - Proven reliability
- Auto-scaling - Handles traffic spikes automatically
- DDoS protection - Advanced security included
Best for: E-commerce stores, agencies, high-traffic websites, or businesses that need reliable hosting with expert support.
Planning note: Hosting promotions are useful when migration scope, support SLAs, and renewal pricing are reviewed in writing before cutover.
Procurement scorecard before buying any deal
| Scorecard question | Pass signal | Hold signal |
|---|---|---|
| Which control gap does this purchase close? | Mapped to an existing risk and owner | No documented control objective |
| Can the team operate it in 30 days? | Named operator, setup plan, and support model | No implementation capacity |
| What happens at renewal? | Renewal pricing and terms reviewed in writing | Only promo pricing reviewed |
| How will value be measured after purchase? | Clear KPI set and 90-day review date | No measurement model beyond discount percentage |
How to choose the right tools for your team
Start with the Essentials
If you're just getting started with cybersecurity, here's the priority order:
-
Password Manager (Essential for everyone)
- Choose: NordPass Business ($3.59/user/month) or Proton Pass ($4.49/user/month)
- Why: Stops password reuse, the #1 cause of account breaches
-
VPN (Essential for remote workers and privacy)
- Choose: PIA ($1.98/month) for best value, or NordVPN ($2.99/month) for ease of use
- Why: Protects your data on public Wi-Fi and keeps browsing private
-
Endpoint Protection (Essential for businesses)
- Choose: Bitdefender GravityZone ($21/device/year)
- Why: Protects against malware, ransomware, and phishing
For Small Businesses (1-10 employees)
Recommended Stack:
- NordPass Business - $3.59/user/month (password management)
- Private Internet Access - $1.98/month per user (VPN protection)
- Bitdefender GravityZone - $21/device/year ($1.75/month per device)
Total Cost: ~$7.32/user/month for comprehensive security
Black Friday Savings: ~$180/user/year compared to regular pricing
For Remote Workers & Freelancers
Recommended Stack:
- Proton Pass - $4.49/month (password manager with 2FA)
- Private Internet Access - $1.98/month (unlimited devices VPN)
- pCloud Lifetime - $399 one-time (2TB cloud storage forever)
Total Cost: $6.47/month + $399 one-time
Long-term Savings: $2,000+ over 5 years vs. regular pricing
For Privacy-Conscious Users
Recommended Stack:
- Proton Pass - $4.49/month (Swiss privacy, zero-knowledge)
- Proton VPN - $2.49/month (Swiss-based, audited no-logs)
- pCloud Lifetime - $399 (2TB) + Optional Crypto add-on
Total Cost: $6.98/month + $399 one-time
Privacy Level: Maximum - all tools are zero-knowledge with strong privacy laws
For E-commerce Businesses
Recommended Stack:
- NordPass Business - $3.59/user/month (team password management)
- Liquid Web WooCommerce - From $4/month (managed hosting)
- Bitdefender GravityZone - $21/device/year (endpoint protection)
- NordLayer - $7.92/user/month (business VPN with Zero Trust)
Total Cost: Varies by team size, but save 30-77% on each component
Black Friday Savings: $500-2,000+ depending on team size
Practical Buying Tips for Black Friday
1. Calculate Your Real Savings
Don't just look at the percentage - calculate what you'll actually save:
- PIA VPN: $279 saved over 3 years
- Bitdefender (10 devices): $90 saved per year
- pCloud Lifetime (2TB): $2,000+ saved over 10 years vs. Dropbox
- Liquid Web VPS: $600 saved per year
Renewal and contract risk checklist
| Validation item | Why it matters | Minimum acceptable answer |
|---|---|---|
| Renewal pricing model | Prevents first-year discount shock in year two | Documented renewal estimate and contract term |
| Seat/device minimums | Affects true annual cost and scalability | Confirmed minimum commitment and overage terms |
| Feature gating | Some security controls are locked to higher tiers | Critical controls included in selected promotional tier |
| Support SLA and escalation | Operational quality depends on response path during incidents | Published support channel and response expectations |
2. Consider Long-Term Value
Lifetime deals like pCloud are incredible value if you'll use them for years. VPN deals are best on longer plans (2-3 years) because monthly plans are expensive.
3. Start with Free Trials
Most of these tools offer 30-day money-back guarantees. Try them risk-free:
- All VPNs: 30-day money-back guarantee
- Password managers: 30-day money-back guarantee
- Bitdefender: 30-day money-back guarantee
4. Stack Your Security
The best security comes from layering tools:
- Password manager stops credential theft
- VPN protects your connection
- Endpoint protection blocks malware
- Cloud backup protects against ransomware
5. Verify Offer Windows Early
Historical windows often close around Cyber Monday. Confirm exact cutoff dates and inventory limits directly on current-year vendor pages.
FAQ
Frequently Asked Questions
Combining Deals for Maximum Savings
The "Complete Security Stack" - $7.32/month
Perfect for small businesses or security-conscious individuals:
- PIA VPN - $1.98/month (unlimited devices)
- NordPass Business - $3.59/month (password management)
- Bitdefender GravityZone - $1.75/month ($21/year per device)
Total: $7.32/month
Regular Price: ~$28/month
You Save: 74% or $248/year
The "Privacy Maximalist Stack" - $6.98/month
For those who prioritize privacy above all:
- Proton VPN - $2.49/month (Swiss privacy laws)
- Proton Pass - $4.49/month (zero-knowledge password manager)
- pCloud Lifetime - $399 one-time (Swiss-based storage)
Total: $6.98/month + $399 one-time
Privacy Level: Maximum (all zero-knowledge, Swiss-based)
Regular Price: ~$25/month
You Save: 72% or $216/year
The "Business Essential Stack" - Per Employee
For teams of 5-50 employees:
- NordPass Business - $3.59/user/month
- NordLayer Zero Trust - $7.92/user/month
- Bitdefender GravityZone - $1.75/user/month
Total: $13.26/user/month
Regular Price: $23/user/month
You Save: 42% or $117/user/year
For 10 employees: Save $1,170/year
Building a Practical Seasonal Plan
Black Friday can be a strong procurement period when discount analysis is paired with operational planning.
Our Top Recommendations:
- Best Overall Value: Private Internet Access VPN (83% OFF - $1.98/month)
- Best for Businesses: NordPass Business (30% OFF - $3.59/user/month)
- Best Lifetime Deal: pCloud Storage (37% OFF - from $199)
- Best for Privacy: Proton VPN + Proton Pass (75% + 36% OFF)
- Best Endpoint Protection: Bitdefender GravityZone (30% OFF - $21/device/year)
Treat these as historical reference examples and validate current-year offer windows directly with each vendor.
Need Help Choosing?
Still not sure which tools are right for you? Here's a quick decision guide:
"I just want the basics"
→ Get: PIA VPN ($1.98/month) + NordPass ($3.59/month)
→ Total: $5.57/month for essential security
"I run a small business"
→ Get: NordPass Business + Bitdefender + PIA VPN
→ Total: ~$7.32/user/month for comprehensive protection
"I care most about privacy"
→ Get: Proton VPN + Proton Pass
→ Total: $6.98/month for maximum privacy
"I need cloud storage"
→ Get: pCloud Lifetime (2TB for $399)
→ One-time payment, free forever
"I'm building a website/online store"
→ Get: Liquid Web hosting (up to 77% OFF)
→ From $4/month with free migration
Final Thoughts
Use discounts to accelerate roadmap items you were already planning to implement, not to create extra platform sprawl.
Remember:
- ✅ All deals include 30-day money-back guarantees
- ✅ All companies are trusted industry leaders (10-27+ years)
- ✅ Setup is simple (10-20 minutes for most tools)
- ✅ Renewal terms and support commitments are reviewed before purchase
The best security is the security your team can operate consistently. Align purchases with ownership, onboarding, and governance.
Disclosure: Offer examples above are historical 2025 references for planning and may not represent current-year prices. Verify all terms directly with vendors before purchase. Some links may be affiliate links.
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Primary references (verified 2026-02-16):
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